The COVID-19 Effect On Digital Marketing

COVID-19 Marketing Update How long will these slogans be used and when will they be just noise? “We’re Here For You” “In This Together”“Please let us know how we can support you during this difficult time” HomePage Marketing is staying on-top of the latest social media trends, watching the data for insight, and understanding new consumer behaviorsContinue reading “The COVID-19 Effect On Digital Marketing”

On Page Vs. Off Page SEO

Health Care Franchise Marketing Here is a look at how we work with Franchise Owners to help supplement the franchiser’s marketing efforts: ON PAGE SEO includes site metadata, HTML coding and site key wording – these website functions are managed by the BrightStar Care franchise office.  Local franchise owners have limited access to the theContinue reading “On Page Vs. Off Page SEO”

Organic Decrease From Google’s Broad Core Algorithm Update March 2019

Update by Kim Edmondson, Principal, HomePage Marketing What happened to health care sites with the Google’s  Broad Core Algorithm Update? We have seen a 20-30% decline in website visitors from Organic Search Engine Traffic and Referral Site Traffic to home health care sites.  The decline is associated with the March 12th Google Broad Core SearchContinue reading “Organic Decrease From Google’s Broad Core Algorithm Update March 2019”