Google Algorithm Change And Drop In Rankings

There was a major update to Google’s Search Ranking Algorithm in November 2016 and a large drop in rankings for many websites in December 2016. If you have seen a drop in your website’s search rankings it is likely due to the latest Google update thought to be focused on Mobile Quality MozCast detected a…

Types of Facebook Ads

WOW! FACEBOOK BRINGS ON THE NEW ACTION BUTTON AD IN A BIG WAY!!! See how Facebook compares to Google Search Engine Ads! FACEBOOK GETS MORE IMPRESSONS AND SENDS MORE TARGET TRAFFIC TO YOUR WEB SITE THAN GOOGLE..AT 1/3 THE COST!!! Here is how we are leveraging the new ads that Facebook now offers – we…

Do you need a supplemental Pay Per Click Campaign?

HomePage Marketing has worked with BrightStar’s Franchise Office to create Pay Per Click (PPC) campaigns that DO NOT compete with the franchise’s PPC efforts, and to help reach additional audiences.  Our PPC ads help you increase reach and broaden your marketing efforts. We want to encourage you to take advantage of the Franchise’s pay-per-click match.  We…

Creating Video Content for SEO

The most cost effective way to create Video Content to add to your website, blog or social meida channels is to shoot the video yourself (or us a local photographer) and HomePage will package it for you.   Video packages include a intro/title page, headings and subtitles, and exit page with contact info.  We can use raw video…

Business Directories and Websites – should I advertise there?

Are Online Business Directory Sites A Good Advertising Opportunity Inbound links Sensing Traffic to Your Website from Qualified Sources Online Creates an Opportunity for Lead Conversion When should you pay for an ad or online listing on a Business Directory or Website? There are a  few things to ask when considering advertising on a website. Here are…

State of Marketing 2015

We are confident that Social Media Marketing will continue to produce outstanding results (ROI) for businesses through reach and exposure, branding and referrals. Here is what we’ve learned from this weeks release of the Salesforces 2015 State of Marketing Report:: Social media advertising, social media marketing, and social media engagement are the top three priorities for increased…

Our Response to TAG’s Request for Retraction and Clarification on BrightStar Services

Home Page wants to provide full disclosure to BrightStar on our practices, deliverables and tasks performed for each marketing channel we work on.   In our last email communication, we shared a comparison of service included in our BrightStar Service Package to what was advertised in TAG’s BrightStar’s Service Package.  The purpose of our comparison was to give franchise owner…